Expansion of Service Offerings

To ensure the sustainability and growth of the organization, the executive aimed to expand service offerings and target new client segments. The relevance of the firm's sectoral and territorial economic studies had the potential to influence clients' development strategies.

Sector

Research and consulting

Size

SME

Visconti's solution

As part of the coaching process, VISCONTI implemented a comprehensive approach, guiding the executive through each step of this strategic transformation.

The key actions undertaken included:

Redefining the service offering, shifting from an economic research firm to a consulting firm.
Precisely identifying new target clients and developing a tailored prospecting plan.
Redefining the company’s mission and drafting a business plan aligned with the new direction.
Identifying necessary hires to support this transformation.
Providing personalized support at every stage to ensure alignment and the success of the transition.

Results

In just 18 months, the company underwent an exceptional transformation, delivering outstanding results:

More than two-thirds of sold projects now focus on consulting services.
Significant revenue growth, reflecting the added value of the new strategic direction.
Secured contracts with prestigious companies, strengthening the firm’s market reputation.

"VISCONTI’s support was more than just a commercial transformation—it was a rebirth for our company. Today, we are proud to be recognized as an innovative consulting firm."