Christophe is an entrepreneur, member of international management committees, with more than 30 years of experience in the world of sports and sports equipment, the fashion industry, and the wine industry.

He spent more than 25 years with the Adidas group (1988-2011), including 20 years in Asia, first as head of licensing in Japan. In 1998, he became the founding president of Adidas Japan. He joined Hong Kong in 2003 as CEO of
Asia Pacific and leads total operations in the region.

In 2009, he became the international boss of e-commerce and digital transformation as Chief e-commerce officer. He is also restructuring China, an essential pillar in the development of the Adidas Reebok group.

In 2011, he decided to join Esprit, in Germany, as Chief wholesale officer and board member to redevelop global franchisees and became the boss of Europe, 2 years later, covering all marketing channels.

He joined Odlo in 2015, an outdoor technical sports brand, as a member of the management committee and took the reins of the brand, as CEO until its resale at the end of 2019.

He participates in numerous management committees, in the USA, India and Europe, in various fields, from sport to technology. At the same time, he manages his Château de Mazelières wine estate in south-western France, a wine and event estate until 2022.

The challenges of managers, in a context of hybrid workplaces, of generation Z, of a world managed by digital actors, of a social and sustainable environment, of visions and missions to be revisited, require a very deep commitment to remain connected and aligned with the teams.

From his experience, Christophe wishes to pass on these achievements to managers and future leaders by joining the Visconti collective, integrating CSR expertise, digital and sustainable transformation, as well as his expertise in sports coaching.
applied to managers.

Adidas group

President and founder Adidas Japan.
(1998-2003) 5 years
President representative Japan
(93-98) - 5 years
President and founder Adidas Japan
(98-2003) -5 years
President and CEO Asia Pacific Group Adidas
(2003-2009) - 6 years
Adidas Group Chief E-Commerce Officer
(2009-2011) -2 years

Esprit

Chief wholesale officer
(2011-2013) - 2 years
Managing director Europe Esprit
(2013-2015) - 3 years

Odlo

Board member and CEO
(2015-2019) - 4 years

SAS Mazeliéres

President
(2011-2022) - 11 years

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My passions

Sport
Reading
Art

Contact christopher

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Publications by
Christophe BEZU

Visconti Partners presents its advice, inspiration, and case studies to help you unlock your potential and that of your business.

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